Follow these simple rules for search engine optimization and your blog will rank much higher in Search Engines.
1. Use your primary keyword in your blog domain
The first thing to do is to ensure that your blogs URL contains the primary keyword you want to optimize for. Using the targeted keyword in subdomains also helps.
For example, if you want to start a HTML tutorial site then the primary keyword you want your URL to contain is html. So choose a URL like www.htmlhelp.com.
You can also use the keyword in subdomains like www.web-design.com/htmlhelp
2. Use your primary keyphrase in the title of your posts
If your primary key phrase is html help make sure that the word html and help appear in your blog headers such as H1 and H2 tags as well as the title of each of your posts.
3. Use your secondary keywords in the body of your post
If you want to get listed for secondary keywords use them infrequently in the body of your post. The theory is that the more times a keyword appears within a Webpage, the more relevant the page is likely to be for someone searching those keywords.
But do not overdo this by repeating the same keywords over and over again. Google bots can find out if a keyword is too frequent on a page and might just remove your site from their index.
4. Use your keywords in the anchor text of links
Use your primary and secondary keywords in the anchor text of links when linking to other blog posts or to other pages of your blog. Keyword in links have more importance than simple text.
5. Make sure search engines can spider your blog easily
Make sure your navigation bar is present on all pages of your blog. Your previous posts or atleast the popular ones should be linked to all pages so they get spidered easily.
6. Get backlinks from other blogs
You need as many links as possible to link back to your posts or blog because it will help you build pagerank and get your blog to rank higher in search engines. The more links you have the higher your blog is ranked in Technorati helping your blog to be found easily.
So how do you get backlinks?
* The first thing to do to get high-quality links is to submit your blog and RSS feed to blog search engines and directories.
Start by submitting your blog to all the directories listed on this page:
http://www.masternewmedia.org/rss/top55/ * Link exchanging with other similarly-themed blogs will help you to form richly interlinked networks or communities.
* If you find an interesting article on another blog, link to it generously. The trackback will become a link back to your blog.
* Lastly posting legitimate comments in response to posts on other blogs will help you get backlinks. Regularly post legitimate comments in similarly-themed blogs with high traffic to get many backlinks.
7. Update your blog frequently
Update your blog frequently using all the rules mentioned above and your blog will surely get top rankings in a short time.
8. Stick with your blog
Once you start posting on your blog, stick with the same domain or you could end up losing a lot of your traffic and regular readers.
Also stick with the topic you selected for your blog. If it’s about pets don’t suddenly switch to another topic such as Gadget’s because you will loose traffic.
Jul 24, 2008
